China’s Greenest Brand. Haier
Sunday, July 26, 2009 22:16Posted in category Uncategorized
Just came across this announcement from Cohn & Wolfe announcing the results of a survey that looked to identify the greenest brands in the United States, the United Kingdom, China, Brazil, India, Germany and France.
In the announcement, there were a few interesting statistics that were highlighted:
- 73 percent of Chinese consumers say they will spend more (for green products)
- How important it is that companies be “green.” (98% in China said important)
Both… uh.. questionable?
However, it was the below graphic that I found most interesting, and leads me to ask the question. Who is the greenest Chinese company you can think of? For those who answered the survey, it was Haier, followed by Lining, Lenovo, and Baidu.
You can follow any responses to this entry through the RSS 2.0 feed.
You can leave a response, or trackback from your own site.
Green brands: beyond products features, it is about your corporate reputation – Sustainability & CSR Conversations says:
July 26th, 2009 at 11:30 pm
[...] reading this blog in my Google Reader, I discovered the results of this 2009 ImagePower Green Brands survey conducted [...]